With its aim to assist in the process of reviving the country’s economy, the Agri Machinery Division of DIMO together with its partner Mahindra tractors came to the fore in supporting the country’s national initiative to recultivate barren paddy lands across the island.
The government has identified the need to recultivate these lands in its vision to bring forth a self-sufficient economy and the national project “Waga Saubhagya’’ was launched as a result. The national event of Waga Saubhagya 2020 was held in Kegalle district. As the Official Machinery Partner of the event, DIMO supplied Mahindra Yuvo tractors for preparations of these abandoned lands, empowering the national initiative commencement.
The government’s initiative has encouraged social responsibility among Sri Lankans and it is highly commendable to see the youth of the country rallying behind it, shouldering the responsibility and committing to cultivate barren lands. Yuresh Eranga, the Founder of “Mr. Farmer” is one such aspiring farmer from the young generation who has been engaging in recultivation of barren lands. He is on course to implement organic cultivation methodology in these lands with the objective of producing and introducing organic rice to the local market under the brand name of “Mr. Farmer”.
DIMO has already collaborated with “Mr. Farmer” to recultivate 12 acres of an abandoned land in Malabe by providing Mahindra Yuvo tractors to prepare the lands. As a responsible corporate, DIMO expects to provide machinery assistance alongside technical instructions to “Mr. Farmer” and encourage them to recultivate more lands.
‘’Agriculture sector has a huge potential in developing the Sri Lankan economy. It is a vital factor that the country utilizes abandoned paddy lands for recultivation and optimizes the resource management in the agriculture sector. DIMO is privileged to support this endeavor”, said Ranjith Pandithage Chairman and Managing Director of DIMO.
Commenting on the development Sanjay Jadhav, Vice President, International Operations (South Asia) of Mahindra & Mahindra Ltd, said “We at Mahindra and the team at DIMO Agri Machinery Division are proud to introduce Mahindra’s next-generation tractors to the youth under the “Waga Saubhagya” program; modern tractors, with all the right attributes and developed to drive productivity, as the youth of Sri Lanka drive the change in making the country self-sufficient. DIMO is Mahindra’s sole partner in Sri Lanka and together with them, we are fully committed to supporting the ‘Waga Saubhagya” initiative.
“This inspiration from the youth has already created a certain buzz around the island and if they are provided with necessary support, they are capable of continuing the government’s vision as one country,” said Viranga Wickramaratne, Chief Operating Officer (COO) – Retail Cluster of DIMO.
“Apart from supporting the national initiative, I applaud DIMO’s initiative to support young entrepreneurs to make our country self-sufficient once again,” said Yuresh Eranga, Founder of Mr. Farmer.
“Land preparation costs account to nearly 50% of the total cost for recultivation on abandoned paddy lands and with DIMO coming forward to help us as the machinery partner, we were able to vastly reduce project costs. We were also able to accelerate the land preparation process with Mahindra Yuvo tractors while saving time,” Eranga added.
DIMO Agri Machinery Division brings state-of-the-art technology in the field of agriculture and is dedicated to improve the country’s agriculture by empowering local farmers with necessary equipment and valuable knowledge. DIMO is the Sole Distributor of popular Mahindra tractors and CLAAS harvesters in Sri Lanka, the company is renowned for offering best-in-class after sales services and certified genuine spare parts.
DIMO is involved in a number of related fields and represents many prestigious principals – Mercedes-Benz, Siemens, Jeep, KSB, TATA Motors, MTU, Komatsu, Michelin, Zeiss, MRF, Bomag, Claas, thyssenkrupp, Mahindra Tractors and Stanley to name a few. From a company known for vehicles, DIMO today has diversified into many areas. Medical Engineering, Building Management Systems and Services, Power Generation and Distribution, Material Handling, Storage and Warehouse solutions, Power Tools, Agricultural Equipment, Total Lighting Solutions, Power systems and Generators, Refrigeration, Ship Repairing and Driver Training Courses are some of the areas into which DIMO has entered during the past few decades. DIMO has also diversified into fertilizer and agriculture inputs market recently. DIMO successfully entered into overseas markets in the Maldives and Myanmar, by expanding their Marine and General Engineering services through partnerships in the Maldives and their automobiles and automobile servicing segments into Myanmar. DIMO is currently working to consolidate on current overseas operations with new markets in East Africa.